NinjaOutreach is a lead generation and influencer marketing platform built to streamline the discovery, outreach, and relationship management processes. It combines a massive influencer database with built-in CRM capabilities to help businesses connect with bloggers, social media influencers, and business leads across platforms like Instagram, YouTube, TikTok, and LinkedIn.
Originally designed for content marketers and SEO teams, NinjaOutreach evolved into a broader influencer marketing engine. It allows users to search millions of profiles, filter based on location, niche, or engagement metrics, and automate outreach with personalized email sequences. CRM features then track conversations, notes, replies, and campaign performance.
- Influencer Discovery Database: 400M+ profiles of bloggers, influencers, and businesses searchable by keywords, location, domain authority, niche, and social metrics.
- Built-In Outreach CRM: Manage leads, assign notes, set lead statuses, track emails (opens, clicks, replies).
- Automated Email Sequences: Personalize and automate outreach campaigns at scale with templates and scheduling.
- Contact Info Access: Publicly available email addresses bundled with influencer profiles.
- Lead Segmentation: Organize leads into segmented lists and track campaign progress.
- Team Collaboration: Multiple users can collaborate within one dashboard, assign roles, and manage workflows.
- Analytics and Reporting: Track campaign metrics like open rates, reply rates, and influencer engagement.
- Chrome Extension: Capture leads while browsing influencer websites or social media pages.
- Integration & API: Connect with CRM and email marketing tools (limited native integrations).
- Enormous influencer database across multiple social platforms.
- Integrated CRM for managing outreach campaigns.
- Easy filtering of leads by niche, engagement, or location.
- Templates and automation save time in mass outreach.
- Good fit for small teams and agencies needing fast influencer discovery.
- Numerous reports of unethical billing practices (unexpected charges after free trials).
- Difficulty canceling accounts and rigid no-refund policies.
- Poor customer support experiences (slow, unhelpful, or absent).
- Outdated or inaccurate influencer data in many cases.
- Limited advanced analytics and no direct influencer validation tools.
- Risk of major trust and financial loss for users without careful due diligence.
Flex Plan: $389/month billed annually (or $499/month billed monthly) - Includes 1,000 contacts, CRM features, and outreach automation.
Pro Plan: Custom enterprise-level pricing for large teams with higher usage needs.
Free Trial: 7-day "risk-free" trial (⚠️ Many users report automatic charging without clear cancellation options).
G2: ⭐ 4.0/5 (184 reviews)
Capterra: ⭐ 3.8/5 (60+ reviews)
Product Hunt: ⭐ 2.0/5 (65 reviews)
Trustpilot: No official rating found, but external sources suggest severe dissatisfaction.
Many users initially appreciate NinjaOutreach’s database size and outreach functionalities. However, its business practices have led to heavy criticism across review platforms, with accusations ranging from aggressive billing to difficulty accessing customer support. Some users outright label it a “scam.” Buyers are strongly advised to exercise extreme caution, trial responsibly, and compare with alternative influencer platforms.
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